Open Mon–Fri 8:00am – 5:00pm · Sat 9:00am – 1:00pm · 925 Seaside Rd SW, Ste 14, Ocean Isle Beach, NC

Call or text: 854.252.7882

Your dog's first day of daycare is on us.

A full day of supervised, climate-controlled play on the Brunswick County coast — compressed-rubber floors, real Canine Coaches, temperament evaluation included, and a photo report card at pickup. See the difference before you spend a dollar. Fair warning: expect a hard nap at pickup.

We take 35 dogs a day, maximum. Small on purpose.

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4.8 ★ · 86+ Google reviews Climate-controlled Vet-recommended cleaning Every dog screened
Doodle and golden retriever on the play ramps at Ruffin It Doggy Daycare in Ocean Isle Beach

🎉 First Day Free

A full day of play and the evaluation, on us. Any weekday.

35 dogs a day. That's the cap. Small on purpose — every dog gets known by name.

Membership spots — 55 total

What we do

One place for daycare, boarding, and grooming.

Everything your pup needs under one climate-controlled roof — staffed by experienced Canine Coaches who actually know your dog by name.

Golden retriever climbing the colorful play tunnel at Ruffin It daycare

Daycare

Members from $34.95/day

Climate-controlled play floors, supervised socialization, and a daily report card. Your dog comes home happy and tired.
Two small dogs dancing and hugging mid-play at Ruffin It

Slumber Party Boarding

$59/night · members $48

Overnights that feel like a sleepover, not a kennel. Every night includes a full daycare day and a free bath at pickup.
Freshly groomed English cream golden in a green bandana on the grooming table

Grooming

Bath Club $59/mo

Full-service salon — breed-specific cuts, à la carte add-ons, and that signature blueberry-and-oatmeal spa finish.

@ruffinitoib

Catch us on the daily.

Report-card moments straight from the play floor. Follow on Instagram

Three happy dogs lined up on the play floor

Friday faces 🐾
The whole crew mid-play on the daycare floor

Squad goals.
Three freshly bathed pups in the grooming tub

Fresh trim, fresh attitude ✂️
Boarding buddies sharing a cot

Boarding besties 💙
Grinning French bulldog on the play floor

Frenchie energy.
Two cocker spaniels and a terrier looking up for treats

The greeting committee.
Cocker spaniel mid-bath glow

After the bath glow ✨
Dogs playing on the platforms inside Ruffin It

Home base.
Happy dog winking mid-play at Ruffin It daycare

Midday grin. 😉
Brindle puppy sitting on the Ruffin It welcome mat

Front desk supervisor.
Corgi rolling belly-up on the cushioned play floor

Belly rubs accepted.
Pug, chihuahua, and small dogs on play ramps at Ruffin It

Little pack, big day.

From Google

4.8 stars from 86+ Brunswick County dog parents.

Smiling shih-tzu at Ruffin It, video testimonial coming soon▶

Hear it from a Ruffin It family — 45 seconds, captions on, no autoplay. (Slot ready: film one happy pickup and drop it in.)

★★★★★

"Loved this place. Took great care of our dogs. Easy drop off and pick up while we spent the day at the beach. Will definitely have our dogs there again."

Rachel G.

★★★★★ Google review

★★★★★

"The staff is always professional and upbeat. They care about the dogs and it shows! Nigel LOVES his daycare and playing with his buddies."

Karen R.

★★★★★ Google review

★★★★★

"Kelsey at Ruffin It is so nice and kind. I have 2 golden retrievers and they love going to the doggy daycare. They have such a good time."

Nicole S.

★★★★★ Google review

How the free first day works

Three steps, one phone call.

1

Call us

Tell us about your dog. We'll set your start date any weekday, text you the vaccine upload link, and put a card on file to hold the spot — you won't be charged for the free day.

2

They play all day

A full day of supervised group play with the temperament evaluation built in — it's how we keep every dog in the building safe, and it's included free.

3

You decide at pickup

You get a report card with photos and the full story of the day. If it's a fit, we'll walk you through packs and memberships right there. If not, no hard feelings.

Daycare pricing

Members get the best rates and the most flexibility.

Fifty-five membership spots total — that's what a 35-dog building holds. Full details on our pricing page.

By invitation · 5 households

Top Dog All-Access

$1,249/month

Everything we do, for your whole household — up to 2 dogs.

  • 🐾 Daycare operating days are Monday–Friday 8am–5pm, and Saturday 9am–1pm
  • 🐾 One full groom + one deluxe bath (including nails, ears, anal glands when needed), every month to keep your dog clean cut, fresh, and smelling good
  • 🐾 3 boarding nights included each month†
  • 🐾 Guaranteed holiday boarding — your spot is held when booked 30 days ahead
  • 🐾 $48/night member boarding beyond included nights
  • 🐾 Flex pickup windows*, 12-month rate lock, first priority on everything

Ask about All-Access — call 854.252.7882

10 spots

VIP All-Access

$34.95/day

$699 per month · 20 days included

  • 20 daycare days every month
  • Days shared across your household's dogs
  • Deluxe bath every month
  • Nail trim every month
  • Member discounts: 25% off baths · 15% off grooms
  • Late pickup / early drop-off grace — 30–60 min flex windows, no fees*
  • Member boarding rate: $48 per night
  • Member rate lock: daycare and boarding rates freeze for a minimum of 12 months, while public rates rise.
Most popular

Pack Member

$36/day

$360 per month · 10 days, refreshed monthly

  • 10 daycare days every month
  • Days shared across your household's dogs
  • Deluxe bath every month — replenished monthly
  • Nail trim every month
  • Member discounts: 25% off baths · 15% off grooms
  • Late pickup / early drop-off grace — 30–60 min flex windows, no fees*
  • Member boarding rate: $48 per night
  • Member rate lock: daycare and boarding rates freeze for a minimum of 12 months, while public rates rise.
  • Cancel anytime with 30 days' notice

Half-Day Pack Member

$26/half-day

$260 per month · 10 half days, refreshed monthly

  • 10 half-day visits every month (under 4 hours)
  • Days shared across your household's dogs
  • Deluxe bath every month
  • Member discounts: 25% off baths · 15% off grooms
  • Late pickup / early drop-off grace — 30–60 min flex windows, no fees*
  • Member boarding rate: $48 per night
  • Member rate lock: daycare and boarding rates freeze for a minimum of 12 months, while public rates rise.
  • Cancel anytime with 30 days' notice

*Flex windows: members receive a 30–60 minute late-pickup / early-drop-off grace window at no charge. Non-members are subject to late pickup and early drop-off surcharges; charges vary by severity and frequency — see service agreement for details.

†All-Access included nights: reset each month and don't roll over. Peak holiday weeks are excluded from included nights — All-Access members keep guaranteed availability and the $48 member rate on peak dates.

Not ready for a membership?

One-time packs and drop-in rates

Packs never expire and can be shared among your household's dogs. No member perks or flex windows, though.

5-day pack

$42/day

$210 total

10-day pack

$39/day

$390 total

20-day pack

$37/day

$740 total

5 half-day pack

$30/half-day

$150 total

10 half-day pack

$28/half-day

$280 total

20 half-day pack

$27/half-day

$540 total

Half days are under 4 hours. Full-day packs above; half-day packs never expire and share across your household's dogs too.

Drop-in day rate: $44 full day (4+ hrs) $31 half day (under 4) Subject to availability.

Why Ruffin It

Built like a dog parent would build it.

The coast deserved a real indoor daycare — not a kennel, not a backyard, not a side hustle. A real one.

❄️

Climate-controlled, all year

Compressed-rubber floors that go easy on joints, A/C that handles Brunswick County summers, and zero outdoor-yard guesswork.

🐕

Real Canine Coaches

Our team isn't a rotating door of teens. They know your dog's name, their best friend's name, and what kind of belly rub gets them.

📸

Daily report cards

Photos, play moments, naps, snacks. You get a peek into your pup's day before pickup — every day.

🩺

Clean enough for a vet’s nose

Vet-recommended cleaning products, verified vaccine records on every dog, and an emergency protocol that puts veterinary care first. We don’t claim safe — we can show you.

Boarding · Grooming

Everything else your dog needs.

Slumber Party boarding

$59/night

Every night includes a full day of daycare play and a free bath at pickup. Members pay $48 per night. Second dog from the same family 50% off.

Grooming & Bath Club

$59/month

Bath Club: a full bath, nail trim, and ear cleaning every month, plus 15% off full grooms. Or book à la carte — baths from $40, full grooms from $75.

25 club spots while grooming capacity holds.

Visiting Ocean Isle?

$59/night

Boarding and daycare for beach-week guests — every boarding night includes a full play day and a pickup bath, so your dog rides home clean.

35 dogs a day means summer genuinely sells out — prepay before you arrive to guarantee the spot.

Reserve before you arrive

Choosing a daycare?

Ask any facility these five questions — including us.

  1. How many dogs do you take per day? We cap at 35. Every dog is known by name.
  2. Is every dog temperament-screened before joining the group? Here, every single one — no exceptions.
  3. Do you verify vaccines, or just ask? We verify every record.
  4. Who's actually watching the dogs? Experienced Canine Coaches on climate-controlled rubber floors.
  5. Will I know how my dog's day went? Daily report card with photos. Every day.

When you compare prices, make sure you're comparing the same product. A cheaper day in a bigger, unscreened crowd isn't a discount — it's a different product.

🐾 First day free

Ready when your pup is.

We cap at 35 dogs a day, and the first one's free — evaluation included. One call gets your dog on the schedule, or book online if that's easier.

Call 854.252.7882

A card on file holds your spot. You won't be charged for the free day.